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Product Marketing Manager(m|f|d)

Shanghai, 6/28/2021

Your Mission

  • New Product Introduction
    1) Lead the product go-to-market strategy and commercialization, planning and executing new product launches to drive application with competition study
    2) Develop a multi-channel pricing strategy based on the new product value proposition 3) Contribute to growth strategy by ensuring product needs are being met by defining and executing market research to understand customer needs
    4) Work closely with different channel teams to ensure channel sales effectiveness
  • Product Management
    1) Define China product portfolio growth strategy for multi channels
    2) Manage and upgrade Product Master Data
    3) Manage the entire product line life cycle, product phase in and phase out process
  • Product Marketing
    1) Define product marketing strategy and implement product commercial plan, working with all departments to execute
    2) Develop sales tools and clearly address product positioning, value proposition, FAB and application, and provide product knowledge support to marcom team
    3) Conduct product training and promotion together with PM to promote products and solutions

Your Talent

  • Education background: Bachelor degree or above in Electrical Engineering, Electrical and Electronic Engineering, Mechanical Engineering, Marketing
  • Industry background: 2-5 years’ product marketing or product management experience in building hardware, technical products or other related construction materials industry
  • Strategic mindset with strong analytical skills, open mindset for new ideas
  • Proficient in PPT, Excel, Word or other related software
  • Problem-solving skills and cross-functional leadership
  • Quick learner, proactive, good communication and presentation skills
  • Result oriented with strong self-organization skills
  • Strong business acumen and fluent in English

Your Benefit

  • 13th Salary
  • Performance Bonus

GEZE Industries ltd. Tianjin
Shuang Chen Zhong Road No.16, Beichen District | 300400 Tian Jin
TEL +86 22 86890561 | www.geze.com

Your Contact